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Getting #FitForTheFuture with Drapers Fa...

The Fits Me team attended and sponsored the Drapers Fashion Forum held in London last month. The day was full of debate, strategy and idea’s that have the pow…

Matt Harris, 11th November 2016

The importance of innovation on- and off...

In celebration of Drapers Digital Forum which took place last Thursday ahead of their annual Drapers Digital Awards, we look at the importance of innovation and…

Matt Harris, 4th May 2016

Bewildered by emerging customer experien...

Nowadays, you can’t go an hour without receiving a handful of emails about the next big digital channel or development in the market, and how you should be us…

Matt Harris, 20th April 2016

How can transforming UX drive revenues a...

If customers have a positive experience with a brand they are naturally going to think of them more favourably. Whilst we are all too aware that this is the cas…

Matt Harris, 13th April 2016

Four reasons why a customer centric appr...

The importance of the customer is increasingly becoming a hot topic at board level. In the past 18 months we have seen a number of big brands including high str…

Matt Harris, 6th April 2016

Unlocking the power of personalisation

Personalisation is unequivocally big business. In fact brands that deploy personalisation strategies typically experience huge returns on their investment. Miss…

Matt Harris, 30th March 2016
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